6 Sales Tips to Get Back to Basics
When it comes to running a business, you have to make sales. No matter how ‘non-salesy’ you want to be, without sales, you don’t have a business. It’s that simple. However, making sales doesn’t have to feel hard or icky. Running a successful business isn’t about reinventing the wheel. In fact, it’s about honing in on the things that consistently work and amplifying them with your unique set of skills. Check out these 6 sales tips to help you get back to basics and crush your goals while serving major value to your clients.
Tip #1. Provide great customer service and deliver it via clear communication.
People will be more likely to buy from you (and become life-long customers) if you communicate clearly and have kick-ass customer service. This shows your efficiency and that you truly care about their needs.
Tip #2. Only provide services that you CAN deliver on.
Don’t love offering a certain service or don’t have the skills to deliver quality work? Then don’t offer it! That’s the beauty of running your own business… you get to decide what you offer. Then you can show up and do it damn well.
Tip #3. Always exceed customer expectations.
One of the best ways to bring in more sales is to exceed customers’ expectations. Overdelivering leads to happy customers who repeatedly work with you, offer great testimonials, AND refer you to their friends.
Tip #4. Get crystal clear on who you want to serve and why.
Knowing WHO you serve and WHY you serve them is just as important as HOW you serve. When you speak to everyone, you speak to no one. Therefore, it’s important to narrow down who your ideal customer is and tailor your offers, message, and marketing to them.
Tip #5. Be visible and always show up consistently AND authentically.
A major key to making more sales is being visible, authentic, and consistent. Your people won’t find you if you’re not showing up. On the other hand, your ideal customers want to see you showing up for your business so they can feel confident knowing that you’ll show up consistently for them too.
Tip #6. Do one thing really really well, then expand.
This sales tip is a big one. In order to create success in your business, you must master one thing and do it really well before you expand to something else. It’s better to take it slow and do one thing at a time well than show up for multiple things and half-ass them.
Most importantly, don’t ever forget that people buy from people and your greatest selling asset is YOU!
If you’re ready to take your business to the next level, click here to learn how we can help support your business so you can make more sales and reach massive success!